Frequently Asked Questions
Is a custom sign expensive?
Signage is the least costly, yet best, type of publicizing for independent and national retail organizations.
You pay for the sign once and it works for you 24 hours a day, 7 days a week for a considerable length of time. Utilization of other media requires paying quite a long time and you never have the advantage of ownership. You also have no evidence that you are reaching potential clients.
From an entrepreneur’s point of view, a sign ought not be seen as a cost, but rather as a capital investment. When you consider your return on investment, signs are not costly. A successful sign will no doubt pay for itself many times over.
The cost for signage will change incredibly based on the size, plan, style, maker, and mounting sort.
What is the most cost effective sign for my business?
The best sign for your business is one that portrays your business the best and works for your location. It should remind existing customers of your location and be large enough to attract the attention of potential new customers. Your sign should be easy to read for the speed of the vehicles passing your business.
What should my signage say?
Keep the text to a minimum. Convey to your customers what you do with a brief description and an image related to your business. The general rule is no more than 5-7 words with a common number being 3-5 words. Do not try to sell to the customer using the sign. The sign is to attract them into your business so that they can ask for more information. Keep in mind, customers will be viewing your side through their windshield, in rain, in snow, driving by quickly, at night, and while in traffic. Make it easy for them to read it!
How long does it take to make and install a sign?
The time expected to make and install your sign relies on the kind of sign and the amount of work needed to create your sign. We do everything in house so we have control over the course of events. Signs needing a permit will take a bit longer. Smaller signs that do not require a permit can be completed much more quickly.